Today the Arizona Diamondbacks announced an enhanced phone number for fans wanting to buy season tickets, group tickets, or suite tickets. According to the press release the goal is to give Diamondbacks fans a more direct line to ticket representatives eliminating any potential delays that could occur by going through the regular ticket purchasing system. This is such a cool idea. I feel like Commissioner Gordon on the old Batman television show. I now have a direct line into the Diamondbacks that I can call for ticket stuff. I can definitely see this as a jumping off point to all kinds of things. It started my mind racing as I thought about additional features and functions that could be added to this service.

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