May 31, 2008
Fry’s D-Backs Rewards Program
At the game last night I entered the stadium and begin walking towards section 112. Along the way I passed Guest Relations and stopped at the kiosk to swipe my Fry’s D-Backs Rewards card and my ticket. According to the people at the D-Backs Rewards booth behind section 139 I should be receiving 5 points for every game I attend this season. I can use these points along with those received by purchasing products at Frys and I can redeem them for valuable prizes. Personally I don’t think that I am getting credit for attending any games. This is more of an exercise and dexterity maneuver to see if I can walk, swipe, and retrieve a coupon. The reason I question the program is the fact that when I swipe my card the screen says “Welcome Diamondbacks Fan” rather than my name. Secondly, I went out and looked on the Frys web site at my account and it shows that I have 180 points total. Considering that I have been to 32 games this season plus shop at Frys exclusively for groceries that point total is way out of whack. The other issue I have with this program is that you are only rewarded for one person attending the game. We have 2 tickets that we use at every game yet we are only credited with 1 seat being filled since you cannot swipe 2 tickets on a Fry’s D-Backs Rewards card. It’s one of the hokier programs I’ve ever seen. I miss the old Diamondbackers program the team used to have. At least then I felt like I was rewarded for attending all of the games. The prizes offered by Frys are not bad, I would LOVE to get the autographed team ball but it is completely impossible since they have only 1 of those prizes and it is valued at 1,000 points. If I attend all 81 home games I am still lacking 595 points and it does not appear as though I can buy enough cookies, water, and crackers to accumulate that many points. So for now I will just have to be content in getting the daily coupons to save a little at the concession stands. The coupon I got last night had an extra tidbit of information that was valuable.
